Create a folder under %PROGRAMFILES% called Ubisecure.
cd /D "%PROGRAMFILES%" mkdir Ubisecure
Unzip the cid-deployment-template-x.x.x.zip archive into this newly created directory.
Optional additional step is to also copy the file containing versioning information from the installation package to the installation folder:
copy %USERPROFILE%\Desktop\customerid\customerid-x.x.x-versioninfo.txt "%PROGRAMFILES%"\Ubisecure\customerid\